Pengyou SNS that is provided Tencent published the analysis of "Social search to find a friend" as follows:
Pengyou have about 200 million users as of the end of 2011, and the action of searching other user was run on average 250 million times in a month.
The breakdown of user search is as follows:
- Searched by real-name 72%
- Searched by some criteria 28%
After found the user who are looking for, they mainly run three actions as follows:
- Look that user's top page(Colored blue)
- Add as for friend
- Send or leave some message to them (Colored green)
And after they find the user looking for;
- 87% user send some message to that user within a week.
- 82% user looked tweets or picture by that user within a week.
- 77% user comment on tweets or picture by that user within a week.
- 58% user send some virtual gift to them within a month.
- 46% user send some apps invitations to them.
Original article => QQ tech